South Texas College

Job Announcement # 2008 – 2037

  

Job Title:                                PUBLIC RELATIONS SPECIALIST

Department:                           Public Relations and Marketing

Reports To:                            Director of Public Relations and Marketing

FLSA Status:                         Nonexempt

Salary:                                    $28,000/year minimum

Starting date:                         Immediately

Closing date:                          Open until filled.   Screening to begin May 12, 2008

 

SUMMARY

The Public Relations Specialist will implement communication strategies/vehicles (newsletters, bulletins, brochures, etc.) for inter-campus and community distribution.  The Specialist will develop and assist in developing marketing strategies and campaigns, and will coordinate special events by the department and other divisions of the College.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

1.   Implements communication strategies/vehicles (newsletters, bulletins, brochures, etc.) for inter-campus and community distribution.

2.   Writes news releases and feature articles for college publications such as Staying Connected, reports to the public, special inserts, and local state and national publications.

3.   Represents the Public Relations and Marketing office at various events.

4.   Assists director in maintaining effective media relations for the college, I.Ed. write news releases, advisories, public service announcements, brochures, invitations, supply photos to local media.

5.   Plans and assists in coordination of media events.

6.   Assists in development of marketing strategies and campaigns, writes copy and/or scripts, designs ads, selects marketing mix in conjunction with Director.

7.   Supplies web master with current news releases for posting on the College website.

8.   Assists the Director with planning, developing and managing special events sponsored by the College.

9.   Coordinates calendar of events for college sponsored activities.

10. Performs other duties as assigned.

 

QUALIFICATIONS  To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1.   Excellent writing and verbal skills

2.   Ability to manage multiple projects

3.   Good computer skills necessary for print publication

4.   Professional writing and editing experience and layout experience in producing newspaper, magazine, and public relations materials

5.   Experience in developing and implementing a comprehensive program to coordinate meetings, seminars and other events

6.   Excellent organizational skills

7.   Willingness to work a flexible schedule and occasional weekend and evening work when required

 

EDUCATION and/or EXPERIENCE

*Bachelor's degree in journalism, communication arts or related field

*Three years of professional writing and editing experience in producing newspaper, magazine and/or public relations materials

*Experience in an educational setting preferred

 

LANGUAGE SKILLS

Ability to respond to common inquiries or complaints from customers, regulatory agencies and members of the business community.  Ability to effectively present information to top , employees, public groups, and/or Board of Directors.

 

PHYSICAL DEMANDS  The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

While performing the duties of this job, the employee is regularly required to talk or hear.  The employee frequently is required to sit.  The employee is occasionally required to stand and walk.  Specific vision abilities required by this job include close vision, distance vision, and ability to adjust focus.

 

REASONING ABILITY

Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

 

WORK ENVIRONMENT  The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.  The noise level in the work environment is usually moderate.

 

HOW TO APPLY: Submit letter of application, STC application, resume, copies of

transcripts (official transcripts required BEFORE assignment begins) and five professional

references with addresses and phone numbers to:

 

SOUTH TEXAS COLLEGE  

OFFICE OF HUMAN RESOURCES

PO BOX 9701

McAllen, TX  78502

 

 

No person shall be excluded from participation in, denied the benefits of, or be subject to discrimination under any program or activity sponsored or conducted by South Texas College on the basis of race, color, national origin, religion, sex, age, veteran status, or disability.

 

Position #82037